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<h2 id="h-about">ABOUT</h2>
MyDataModels is a French fun and innovative deeptech AI start-up.
<a href="http://www.mydatamodels.com" target="_blank">www.mydatamodels.com</a>
<h2>JOB DESCRIPTION &amp; MISSIONS</h2>
We are looking for an execution-focused Head of Marketing with strong leadership. The ideal candidate has experience at high-growth B2B companies and is comfortable leading all areas of B2B marketing including product marketing, demand generation, content marketing, branding, public relations and analyst relations.
The development of the long-term company marketing strategy, with an emphasis on achieving B2B sales growth, market penetration and cost-effective customer acquisition with a great digital marketing hands-on experience. The development and implementation of a winning Lead Generation strategy. Take ownership of the business’ reputation and recognition. Working closely with the Sales Team; enabling them to meet their objectives. Working closely with Product Team; to define marketing strategies for new and existing products. Continual market reviews, monitoring of consumer trends and the activities of competitors. Become a visible leader in a fast-paced, high-growth company. Working with external agencies and partners where appropriate to strengthen the marketing plan and market awareness.
<h2>PROFILE</h2>
<ul>
<li>You have at least 5 years of experience in a marketing position in a B2B company in : product marketing, demand generation, content marketing, branding, public relations and analyst relations</li>
<li>You have at least one successful experience as a Marketing consultant for SaaS products.</li>
<li>You have a strong appetite for project management </li>
<li>Proven experimental approach and analytical foundation &amp; mindset</li>
<li>Working knowledge of Marketing Automation systems/CRM tools</li>
<li>Comfort with managing multiple simultaneous projects and campaigns</li>
<li>Bilingual English and French </li>
<li>Interests in machine learning is a plus</li>
<li>Team spirit and strong ability to adapt</li>
</ul>
<h2>Education and Experience</h2>
You have a master’s degree in Digital Marketing.  You have at least one successful experience as a Marketing consultant for SaaS products.
<h2>JOB</h2>
Permanent Contract full time Lunch Voucher A competitive salary and eligibility for participation in the stock option plan
To apply, please submit your application by email with the following subject: “[Application Head of Marketing]” with your curriculum vitae and a cover letter at <a href="mailto:jobs@mydatamodels.com" target="_blank">jobs@mydatamodels.com</a>.
<h2>MORE ABOUT US AND OUR PRODUCT</h2>
We have developed a patented data modeling automated engine technology, very efficient from small datasets. Created models are transparent, light, and very performant. They can easily be deployed on all types of systems (cloud, IoT, sensors…)
MyDataModels provides specific AI components enabling customized products and operational applications development. We provide SaaS &amp; PaaS solutions accessible to business experts through our TADA® product line.

MyDataModels

Head Of Marketing – Paris Area

At Luko, Lukooms’ forces are divided into 5 tribes, set up in a product-based organisation. Each tribe constitutes several cross-functional squads (product + engineering + design) and executes towards its own roadmap for customer and business impact.
User Acquisition tribe focuses on Luko’s growth via the acquisition of new customers
Moment of Truth tribe aims at delighting our users throughout the whole life of their contract - claims included
New Business tribe focuses on launching new products, services and markets
User Life tribe maximises customer touchpoints by creating engagement opportunities. They are a home care partner guiding customers to the right solution
CoreInsurance tribe owns all the products and features in order to support Luko's Insurance activities, from regulation to tech 
<h3>Your mission in the team</h3>
In the User Acquisition tribe, the Performance team is responsible for running paid campaigns on various channels to acquire a steady flow of new users on all markets while meeting profitability targets.
As the Senior Growth &amp; Online Acquisition Manager for New Launch, you will be instrumental in making Luko the European home care leader by scaling Luko's new services &amp; geographies in Europe. Your mission will be to achieve the strongest and most efficient growth by building and running all paid campaigns for Luko.
You will be part of the Central Performance team and will mainly:
<ul>
<li>Build, run and optimize search &amp; display performance campaigns, to efficiently grow Luko's footprint in the highly competitive European insurance market</li>
<li>Build, run and optimize local social &amp; video campaigns, managing ad networks to increase brand awareness, attract qualified prospects at scale and convert them</li>
<li>Plan and coordinate efforts with internal design ressources &amp; creative agencies to deliver high-performing assets to fuel your campaigns performance</li>
<li>Lead continuous in-depth analysis of our share of voice in the competitive landscape</li>
<li>Be the key contact for our media partners, maintaining close relationships to ensure adoption of the latest beta and access to comprehensive market data</li>
</ul>
<h3>Who are you?</h3>
Must have
<ul>
<li>4-6 years experience of paid acquisition, handling large budgets in a media agency or at major B2C company/scale-up/pure player</li>
<li>Proven track record of running complex paid online campaigns, while meeting aggressive growth &amp; profitability targets</li>
<li>Outstanding analytical skills (proficient in Excel, experienced with visualisation tools such as Tableau, Looker)</li>
<li>Hands on &amp; problem solver: you are autonomous and thrive in complex environments</li>
<li>Robust understanding of attribution modeling &amp; campaign tracking</li>
<li>Google Ads / Google Analytics &amp; Facebook certified</li>
</ul>
Languages: English &amp; French full professional proficiency is mandatory, Spanish would be a plus
Nice to have
<ul>
<li>Some exposure working with multiple markets and /or the launch of a new country</li>
<li>Previously executed media activations plans for a new launch</li>
<li>First experience of programmatic and TV media buying</li>
<li>Growth marketing knowledge 
	 </li>
</ul>
Recruitment Process:
<ul>
<li>Introduction call</li>
<li>Hiring manager interview 
	 </li>
<li>Case study + review</li>
<li>Lukofit (Behavioural &amp; Culture-fit interview)</li>
<li>Reference check &amp; offer!</li>
</ul>
What we offer:
<ul>
<li>Be part of the fastest growing insurtech in Europe</li>
<li>Be part of the <a href="https://start.lesechos.fr/travailler-mieux/classements/les-10-licornes-et-scale-up-les-plus-appreciees-de-leurs-salaries-1335439" target="_blank">#1 French scale-up to work for in terms of well-being</a></li>
<li>Nice perks (meal vouchers, unlimited days off, mental health support with Moka.care etc.)</li>
<li>Evolve in a stimulating and challenging environment</li>
<li>Share and learn with a passionate and diverse team</li>
<li>Friendly team and offices in Paris and Madrid</li>
<li>Remote friendly (see our <a href="https://www.notion.so/luko/No-Border-Policy-d100a94ff247460e81511e06f59d2331" target="_blank">No Border Policy</a>)</li>
</ul>
You’ve read all the way, you may as well apply!
Our company-wide communication language is English (written &amp; spoken).
We would therefore appreciate it if you could send us your application’s content (CV, cover letter, portfolio…) in english. 
If you have any questions take a look at our <a href="https://www.notion.so/luko/Hello-we-are-Luko-a69fd73f42b749d1a138b203980a91fc" target="_blank">Luko open handbook</a> to find out more about who we are, what we do and how we work
Belonging: Diversity, Inclusion &amp; Equity  
We believe inclusion is the result of ongoing commitment. We want to build an authentic environment, open to everyone regardless of nationality, physical ability, family structure, age, socio-economics, civil status, sexual orientation, gender identity, ethnic origin, religion, belief or anything else that makes your life experience unique. We are continuously working to create a diverse, equitable and inclusive environment, where everyone has a space to thrive. To encourage this philosophy we have put in place policies to support this mindset, you can read more about this <a href="https://luko.notion.site/Diversity-inclusion-0165b01a78ba44e9a03d4f35e97284d5" target="_blank">here</a>.

Luko

Senior Growth & Online Acquisition Manager - New Launch

<h2>About</h2>
Lemonway est un Établissement de Paiement pan-européen qui propose une solution dédiée aux marketplaces B2B, B2C et C2C ainsi qu’aux plateformes de financement participatif. Plus concrètement, Lemonway offre un système de traitement des paiements et de collecte pour le compte de tiers dans un cadre sécurisé et réglementé (KYC, lutte anti-fraude). Utilisée dans plus de 15 pays européens, la société possède des bureaux à Paris, Londres, Milan, Madrid et prochainement Berlin.
Depuis sa co-création en 2007 par Antoine Orsini, la société Fintech emploie plus de 150 personnes et rassemble plus de 20 nationalités. Parallèlement, Damien Guermonprez co-dirige l’établissement de paiement depuis 5 ans . Lemonway bénéficie du « passeport financier » dans 28 pays en Europe grâce à l’obtention de la licence d’Établissement de Paiement fin 2012 auprès de l’ACPR. En 2018, Lemonway connaît une première levée de fonds de 10 millions d’euros avec Breega Capital et Speedinvest. Un an plus tard, en 2019, le fond d’investissement britannique ToscaFund Asset Management permet une accélération de la croissance de l’entreprise en apportant à son tour 25 millions d’euros.
Déjà leader sur le marché du crowdfunding en Europe, Lemonway a pour ambition de le devenir également auprès des marketplaces. En 2020, portée par cette croissance exceptionnelle et classée dans le FrenchTech120, elle déménage dans des locaux flambant neufs en plein cœur de Paris, à deux pas de la rue Montorgueil.
<h2>Job description</h2>
ABOUT US
French #Fintech and part of the French Tech 120, Lemonway is a European accredited Payment Institution for the new economy (marketplaces and crowdfunding platforms) and operates over 29+ countries with business focus on 4 main countries (France, Germany, Italy and Spain).
Lemonway processes payments for marketplaces and crowdfunding platforms by providing a compliant and efficient payment solution: KYC, crediting, fraud detection. We also secure funds and payments through a high-standard and high-performing product fully adaptable to our customer needs.
We are super proud to work with companies such as: October, HelloAsso, Hemea, Fédération Française de Football, Oui.SNCF, Decathlon, Engie…
Join a hyper-growing and exciting company that brings one of the most powerful payment factories into a booming market:
<ul>
<li>160+ motivated and talented employees</li>
</ul>
<ul>
<li>Shape the future of payments and work in the heart of the new digital economy</li>
</ul>
<ul>
<li>Be part of a supportive, knowledge-sharing team that empowers every single talent to reach their full potential</li>
</ul>
<ul>
<li>Work in a Tech and dynamic environment</li>
</ul>
<ul>
<li>Office in Paris downtown with a pleasant working environment</li>
</ul>
 
ABOUT THE POSITION
As Acquisition Marketing Manager, you will report directly to the VP of Marketing &amp; Brand Communications and you will work hand in hand with teams both internally (Our Designer, Brand &amp; Communication Manager, Product Marketing Manager, Sales Team) and externally (content writing agency)
Your main responsibilities will include:
Lead Generation &amp; Customer Acquisition:
<ul>
<li>Own the Lemonway digital customer acquisition strategy through Paid Social, SEO, PPC and Display and ensure effective targeting to drive growth in our 4 core countries France, Germany, Italy and Spain</li>
<li>Test and find scalable/profitable acquisition channels to automate lead generation</li>
<li>Coordinate and implement the alignment on the upcoming inbound and outbound marketing campaign with relevant stakeholders within the marketing and sales Team</li>
<li>Define Account Based Marketing strategy and execution planning, encompassing multiple channels online and offline</li>
<li>Iterate, optimise and scale existing channels by exploring new marketing tactics</li>
</ul>
Content roadmap:
<ul>
<li>Manage the content strategy, the editorial planning and run the operational implementation to feed our inbound and outbound marketing strategy</li>
<li>Drive our content strategy, valorize of our publication (articles, white paper, case studies) and define our digital events strategy in collaboration with the VP of marketing and our dedicated content agency</li>
</ul>
KPIs management and Data analysis
<ul>
<li>Improve data tracking, lead nurturing/scoring to personalise our campaigns and increase the number of MQLs</li>
<li>Interface with sales teams to iterate on lead scoring and pipe quality to improve sales funnel efficiency and conversion rates</li>
<li>Own Digital Marketing KPIs (Google Analytics, Marketing Automation tool, CRM Internal data …), report and make structured, data-driven recommendations</li>
<li>Ensure, in collaboration with the Data Sales Ops team, the improvement of data quality in our tools (Marketing Automation interface and CRM)</li>
</ul>
<h2>Preferred experience</h2>
ABOUT YOU
This is a fantastic opportunity to build and manage an acquisition strategy within an exciting, fast-growing company.
Desired skills
<ul>
<li>You are familiar with Growth Marketing / Growth Hacking (Automation, CRM, Emailing, Lead Scoring, Lead Targeting, Analytics…) ABM, Inbound et Outbound Marketing tactics</li>
</ul>
<ul>
<li>You are analytic, creative and data driven with a continuous improvement mindset</li>
</ul>
<ul>
<li>You understand from experience the paid and unpaid acquisition levers</li>
</ul>
<ul>
<li>Ability to take initiatives, suggest new business ideas and process improvements</li>
</ul>
<ul>
<li>You are a Team player, highly collaborative, with the ability to work cross-functionally (Marketing Team, Sales Team, Sales Ops Team) and provide insight to various internal stakeholders across the business</li>
</ul>
<ul>
<li>You appreciate a moving environment, have good organizational skills and a genuine make-it-happen attitude.</li>
</ul>
<ul>
<li>You are familiar with Marketing automation tools (Plezi is a plus), CRM (Salesforce is a plus) and Growth Marketing tools (Lemlist, Dropcontact, Phantombuster)</li>
</ul>
<ul>
<li>You are fluent in English &amp; French – a third language (Spanish / German / Italian) is a plus</li>
</ul>
Experience
<ul>
<li>You have a minimum of 4-5 years’ experience in digital marketing / B2B lead generation in a SaaS environment, ideally in FinTech and/or payment solutions.</li>
</ul>
WHAT’S IN FOR YOU
<ul>
<li>Contract type - CDI (Full Time - Permanent Employment Contract) 💼</li>
<li>Location - super cool office based in central Paris (Sentier) 🗼</li>
<li>Flexible working and remote policy up to 3 days a week 🏠</li>
<li>Enjoy your food allowance with a Swile card 💳</li>
<li>50% reimbursement of your Navigo pass 🚅</li>
<li>Mutuelle Alan 👩‍⚕️</li>
<li>25 days of holidays + RTT 🌴</li>
</ul>
<ul>
<li>Annual Holidays Bonus <a href="https://emojipedia.org/airplane/" target="_blank">✈️</a></li>
</ul>
<ul>
<li>International environment 🌍</li>
</ul>

LemonWay

Acquisition Marketing Manager (M/F)

<h2>About</h2>
Finary is building your personal finance OS. Forget about spreadsheets, Finary allows you to track, manage and invest your wealth. They believe that technology can enable everybody to become great investors. To achieve that, they are reinventing the experience from the ground up.
Finary is backed by YC, leading VCs like Speedinvest &amp; Kima, advised by experts, and has assembled a team of veteran engineers and marketers. Users love their product and they’re just getting started!
<h2>Job description</h2>
<h2>tl;dr</h2>
📃 You’re in charge of SEO at Finary, the fastest-growing portfolio tracker in the world backed by YC. Come build the new standard for investment tracking and managing with us.
What we offer:
💰 Competitive Salary &amp; Equity
🦸‍Full-time position
🇪🇺 Work from anywhere in Europe, or from our Paris office
<h2>What you’ll do</h2>
In a nutshell: fuel the day-to-day growth by providing top level SEO contents &amp; strategies to increase customer acquisition. We’ve got strong foundations that helped us go from 0 to 10, we need you to go from 10 to 100.
As SEO Manager, you will:
<ul>
<li>Drive keyword research, search trends and benchmark of competitors to identify opportunities for growing our organic market shares and increase conversions.</li>
<li>Create complete SEO contents &amp; briefings for freelance copywriters to implement the content roadmap, and ensure the full optimization of our pages, structure, linking, and semantics.</li>
<li>Monitor positioning and key indicators of optimizations, and make proposals on improving our visibility tools.</li>
<li>Lead the implementation of technical elements on the site, design, project follow-up, and testing to ensure technical SEO website conformity to latest Search Engine requirements</li>
<li>Evangelize SEO latest practices and adoption across the team</li>
<li>Create and monitor performance reports on the impact of ongoing SEO initiatives</li>
<li>Lead the SEO development of new markets.</li>
</ul>
<h2>Preferred experience</h2>
We’re looking for people that are genuinely friendly and ambitious.
<ul>
<li>Experienced - 3+ years in a SEO role, ideally within a startup or tech environment</li>
<li>Data Driven - you go deep into analytics to make your decisions, you have a strong taste for numbers and like to make them talk</li>
<li>Strong SEO Culture - Content strategy, backlinking, semantic cocoon, robots.txt and sitmaps have no secrects for you and you’re naturally curious to discover new things</li>
<li>Language tsar - Native in French with impeccable grammar &amp; fluent in English</li>
<li>Team player - you are humble, open to challenge, and like to help others grow. The most important is the progress of the team and the product.</li>
<li>Owner mentality - you like to take initiative and find new creative solutions to problems.</li>
<li>Perpetual learner - You are excited about talking to users, partners, learning about investing in general.</li>
</ul>
World-Class Business degree? Engineering school? Self-Taught? It doesn’t matter.
We care about your skills, not about what’s written on a piece of paper.
<h2>Recruitment process</h2>
<ul>
<li>
<ol>
<li>Call with our Growth Lead (30 minutes)</li>
</ol>
</li>
<li>
<ol>
<li>Test task that is similar to tasks you would do on a daily basis as part of the team</li>
</ol>
</li>
<li>
<ol>
<li>Interview with your future colleagues and the other founder (2 hours)</li>
</ol>
</li>
<li>
<ol>
<li>Decision time!</li>
</ol>
</li>
</ul>
💡 You don’t live in Paris? The whole process can be remote and we hire remotely. The only criteria: you live in a timezone that is maximum +/- 2 hours to Paris time.

4 Marketing & Communications Jobs in France